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Home Industry Retail
Retail

Customer satisfaction, inventory control, promotional execution, and brand authentication are crucial to the success of a retail store.  To satisfy today's value-driven customers, retailers must create personal, interactive, and social experiences that engage, excite, and convey value.  RFID is ready to provide value to retailers and their customers. 

RFID has been widely used to improve supply chain visibility by tracking store-keeping units (SKU) from supplier to retailer store.  For the past two years have witnessed an explosion of interest in item-level deployment of RFID technology to track products in retailer stores.  Successful applications include

  • RFID POS (Point of Sale) System to improve customer experience when paying in front of counters
  • Smart Shelf System to quickly locate merchandise that have been left by a customer in a different locations, and are out of place in the store
  • RFID Security System to alarm immediately which specific item to be stolen
  • RFID Inventory System to take a physical inventory of all items in the shop with less labor, less inventory time, but more important to take inventory far more often.

Retailers are exploring new opportunities where RFID can help drive ROI in retail.  A sunglass optical store using AWID RFID tray, portal, and handheld readers reports (1) a 80% reduction in daily inventory time, (2) about $5,000 worth of loss in a month secured, (3) a 20% reduction in customer’s waiting time, and (4) an increase in sales because of better customer’s experience to interact with the merchandise and to touch right products available in the right place at the right time.

RFID with the Best ROI for Retail

  • MPR-3014-OM for Security, Smart Shelf, and Inventory applications
  • MPR-3014-QB for Security, Smart Shelf, and Inventory applications
  • MPR-2010BR for POS applications
  • MPR-2010AU for POS applications
  • HH-6600 for Mobile Inventory and POS applications
  • MPR-1910RM for POS, Smart Shelf, Inventory applications
  • ANT-915 for Security, Smart Shelf, Inventory applications
  • CP antenna for POS, Smart Shelf, Inventory applications